Who we are
InSouth magazine is the bridge between the Latino market and your brand.
InSouth celebrates the rich culture in the U.S., with a focus on the Upstate Latino market. With seven years of experience, we offer both an online magazine and a print version that reaches the entire Upstate. Our mission is to bring topics of interest to the Latino community, including business, education, health, entertainment and more.
We are proud to serve as a bridge between Anglo, African American and Latino cultures, providing content in English and Spanish. Our magazine reflects the diversity and achievements of the Latino community, both locally and nationally, and provides advertising space for entrepreneurs looking to connect with our unique audience.
Join InSouth Magazine and be a part of our vision to inform, entertain and dignify the Latino community in South Carolina and the United States.
Why Publish with us?
In the recent survey conducted by LatinoLytics our "Latino Readers" segment shows that the 10,600 Latino readers spend an average of 155,821 hours reading per week. The survey also found that inSouth Magazine has a reach of over 96,000 bilingual readers, for economic reasons, the size of the household has grown, so more people read a copy of each issue.
Our audience is part of the 12 million Latino readers in the United States which is 28% of the adult Latino popilation in the United States. That is a considerable size to reach, but it's possible with us.
Brand Strengths
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Presence in Digital and Print Media.
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Leading Media in the Latin Market.
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Magazine with Bilingual Communication.
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Relevance of Latino Culture in the U.S.
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Circulation of the Magazine throughout Upstate.
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Increased Visibility in the Greenville Latino Market Reaching Taylors, Greer, Mauldin, Simpsonville, Berea, Travelers Rest, Easley and Spartanburg.
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Variety of Content for Diverse Audiences.
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Get to know our leader Ghisela,
Founder and CEO of Insouth Magazine.
Ghisela Eljach, influential founder of inSouth Magazine in 2015 and EG Latin Media Agency in 2020, a Latin media agency in the area, which allows her to offer her clients a longer advertising exposure of their business through digital platforms, print media, radio and TV.
She is also the author of the book "Una historia para contar, vivencias de un inmigrante", which shares her inspiring experience as a Colombian immigrant in the U.S. Her work invites you to explore emotions and face challenges, highlighting themes of love, overcoming and hope. The book launch coincides with the "Networking with Purpose" event, which seeks to encourage reading and strengthen the Latino community.
Ghisela's story is a testimony of perseverance and success, inspiring everyone to follow their dreams despite adversity. This path has allowed her to work in different industries expanding her experience and portfolio of clients, helping them to position their businesses in the Latino market.
